Alixx was founded in 2009 by the French creator Alix Fort de La Mensbruge. She moved from Paris to Waterloo, Belgium where she established her workshop of home fragrances. In 2014, she settled down in Miami, Florida. Being fond of design and having a keen understanding of handmade work, she wanted to create a line of products which would incorporate her values and skills. She developed her techniques while making pieces of embroidery for luxury brands, such as Chanel, and followed cooking courses from the famous French chef Lenôtre. Alixx is a family brand and her husband, as well as one of her seven children are also part of the adventure. The French values of the family are shown through the product and put forward to offer a refined, modern, and elegant look.